How to set a price

Setting a price is like walking a tightrope. It’s a balancing act between pricing too low – and not making a profit – and pricing too high and forcing your potential customers to look elsewhere. Thankfully, you can take the guesswork out of pricing and remove the risk by simply calculating the fixed and variable costs.

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More tools

  • Break-even calculator

    Re-calculating your breakeven point helps you set new targets. Experiment with different pricing, overhead costs and margins to identify what your business may look like in the future.

Disclaimer

For informational purposes only. There is NO WARRANTY, expressed or implied, for the accuracy of this information or its applicability to your financial situation. Please consult your financial and/or tax advisor. Full legal disclaimer